— This event will be held in English —

Every year, thousands of designs compete for the attention of award juries. Yet jurors often have only a few minutes to evaluate each submission. Strong projects can miss out simply because their story isn’t clear.

In this masterclass, Inge Wagemakers, Design Competitions Manager, and Peter Skillman, Global Head of Design at Philips, share what experienced jurors really look for and how award submissions are assessed. You’ll learn how to create compelling images, texts, videos, and presentations that capture attention and communicate the value of your work. Expect practical guidance, real examples, and tips you can apply to your next award submission right away.

Over the years, she has gained extensive insight into award evaluation processes and the key factors that distinguish successful entries. In this masterclass, she shares practical strategies, insider perspectives, and proven techniques to help designers strengthen the quality, impact, and competitiveness of their award submissions.

He holds a B.S. in Mechanical Engineering from the University of Massachusetts Amherst, an M.S. in Product Design from Stanford University, and over 60 patents. Outside of work, Skillman is an advocate for sustainable architecture and design.