BNO Talks: Empathy & AI in design
28.05.2026
06.00 - 08.00
Royal Philips Nederland B.V., Prinses Irenestraat 59, 1077 WV, Amsterdam
How can we deliver better care and design for more people, and what role does design play in a world where AI is driving rapid change?
In this session, we give the stage to Peter Skillman, Global Head of Design at Royal Philips. In his talk, Peter explores how empathy and AI together are shaping the future of design. As a special addition, he will also welcome us with an exclusive tour of the Philips HQ before the talk.
The language of this event is English.
Topics
The talk is structured in two parts. In the first, Skillman explores empathy as a strategic force at the intersection with AI. In the second, he discusses how organisations can adopt AI tools in ways that genuinely make a difference.
About Peter Skillman
|
Peter Skillman is Global Head of Design at Royal Philips, where he drives the company’s design strategy with a focus on radical empathy and improving the lives of patients and clinicians through simplicity, clarity and predictive data insights. Skillman began his career at IDEO, followed by senior design roles at major technology companies, including Nokia, Microsoft and Amazon Web Services. He led the design of award-winning products such as the Palm Personal Data Assistants and Treo smartphones, and Fast Company named him one of the 100 most creative people in business. |
Foto: Peter SkillmanHe holds a B.S. in Mechanical Engineering from the University of Massachusetts Amherst, an M.S. in Product Design from Stanford University, and over 60 patents.
Outside of work, Skillman is an advocate for sustainable architecture and design. In 2022 he became the Netherlands Épée Fencing National Champion in the 50+ category. Since 2026, he has been a member of the BNO board.
Program
14:45 hrs | Walk-in
15:00 hrs | Welcome and tour of Philips HQ
15:40 hrs | Talk by Peter Skillman
16:45 hrs | Q&A
17:00 hrs | End
Technology x Design
This BNO Talk is part of the Technology × Design program, which explores how designers can use technology as a driver for innovation. Through experimentation, knowledge sharing, and critical reflection, we build a design community that makes technological change work for them in their processes, products, and practice.
Register
This event is exclusively for BNO members. Please log in to this website to register. Once you are logged in, a button will appear below this text allowing you to order your ticket. Be sure to reserve your spot in time, as seating is limited.